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Chamber Tip:Retail is Theater - Act One - Entrance What do customers see on entering your store? What is their first impression? Is it Clean? Neat? Is your merchandise organized? Are your signs neatly printed—not hand-lettered, unless professionally done? Or is your store Dirty? Disorganized? Dated? Over-stuffed? Can your customers find what they are looking for? DO YOUR EMPLOYEES GREET CUSTOMERS? What is the mood of your store--Playful? Professional?-- to suit the goods or services you offer? Shopping now is about time and experiences. The changing lifestyles and needs of customers must be considered. Challenge your business assumptions and accept the “challenge of change” to bring customers in and get them to buy. |
Albany is a sweet little town blessed with a wonderful combination of mom-and-pop shops and modern boutiques -- one rich in diversity -- a beautiful, sane, and generous place... A note about the National Chamber of Commerce.The National Chamber of Commerce has been in the news lately with its strong opposition to Health Care reform and measures to address global warming. The Albany Chamber of Commerce has received comments from members and others who have made the incorrect assumption that we are in some way associated with the National organization. The Albany Chamber of Commerce is not a member of, a supporter of, chartered by, or in any other way linked to the National Chamber of Commerce -- except in the obvious way that both organizations use the name "Chamber of Commerce." The name "Chamber of Commerce" does not have any special or official significance. The Albany Chamber of Commerce is a purely local organization with the mission to support and promote Albany businesses -- a mission it has been carrying out in Albany for 75 years.
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| Albany Chamber of Commerce • 1108 Solano Avenue, Albany, CA 94706 • 510.525.1771 • contact |